Since text messaging first became available in 1996 it has a mass market communication platform and a cultural phenomenon of the 21st Century.
The use of SMS will continue to grow as companies turn the service into a critical business function. Text messaging's ability to immediately reach a customer anywhere and its low cost offer the ability to reach customers (external and internal) with a personally targeted message delivered “into their pocket in real time”.
The use of SMS will continue to grow as companies turn the service into a critical business function. Text messaging's ability to immediately reach a customer anywhere and its low cost offer the ability to reach customers (external and internal) with a personally targeted message delivered “into their pocket in real time”.
