When my restaurant crashed and burned, not literally - though at times it might have been easier, I knew I wanted to have my own business so when someone asked me 'why internet marketing' I said, 'why not?'. I mean think about it, it cost me hundreds of thousands of dollars to start up a restaurant. I had to hire staff, train staff, advertise, buy food and beverages,etc. With an online business I could start literally for free, to me that seemed like a no brainer.
